Privacy Policy

1. Introduction

SignalStack Media Inc. ("SignalStack," "we," "us," or "our") is committed to protecting the privacy of individuals who visit our websites, subscribe to our newsletters, and use our services. This Privacy Policy explains how we collect, use, disclose, and protect your personal information in accordance with the Personal Information Protection and Electronic Documents Act (PIPEDA), Canada's Anti-Spam Legislation (CASL), and applicable provincial privacy legislation.

SignalStack Media Inc. is a Canadian corporation with its principal office at 181 Bay Street, Suite 1400, Toronto, ON M5J 2T3, Canada.

2. Information We Collect

Information you provide directly:

• Email address (when subscribing to newsletters)
• Name and company name (optional, when provided during signup)
• Payment information (processed securely through Stripe; we do not store credit card numbers)
• Communications you send to us (support inquiries, feedback)

Information collected automatically:

• IP address and approximate geographic location
• Browser type, operating system, and device information
• Pages visited, time spent, and navigation patterns on our websites
• Email engagement data (open rates, click-through rates) collected via our email service provider
• Referral source (how you found our website)

3. How We Use Your Information

We use your personal information for the following purposes:

• Service delivery: To deliver newsletters, provide access to paid content, and manage your subscription
• Communication: To send you newsletters, service updates, billing notifications, and respond to your inquiries
• Improvement: To analyze usage patterns and improve our content, services, and user experience
• Billing: To process payments and manage subscriptions
• Legal compliance: To comply with legal obligations and enforce our Terms of Service

We will not use your personal information for purposes materially different from those described above without your consent.

4. Consent

We obtain your consent before collecting, using, or disclosing your personal information, as required by PIPEDA. By subscribing to our newsletters, you provide express consent to receive commercial electronic messages in compliance with CASL.

You may withdraw your consent at any time by: (a) clicking the unsubscribe link in any email; (b) emailing us at privacy@signalstack.io; or (c) writing to us at our mailing address. We will process your withdrawal within 10 business days. Please note that withdrawing consent may affect our ability to provide certain services to you.

5. Disclosure of Information

We may share your personal information with:

• Service providers: Third-party companies that help us operate our business, including email delivery (SendGrid/Twilio), payment processing (Stripe), web hosting (Vercel), and analytics services. These providers are contractually required to protect your information and use it only for the services they provide to us.
• Legal requirements: When required by law, regulation, legal process, or enforceable governmental request.
• Business transfers: In connection with a merger, acquisition, or sale of assets, in which case we will notify you before your personal information is transferred and becomes subject to a different privacy policy.

We do not sell, rent, or trade your personal information to third parties for marketing purposes.

6. Data Storage and International Transfers

Your personal information may be stored and processed in Canada and the United States, where our service providers maintain facilities. When your information is transferred outside of Canada, we ensure that adequate safeguards are in place to protect your information, as required by PIPEDA.

By using our services, you acknowledge that your information may be transferred to and processed in jurisdictions outside of your province or country of residence, which may have different data protection rules.

7. Data Security

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include encryption of data in transit (TLS/SSL), secure data storage, access controls, and regular security assessments.

However, no method of transmission over the Internet or electronic storage is 100% secure. While we strive to protect your information, we cannot guarantee its absolute security.

8. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes for which it was collected, including to satisfy legal, accounting, or reporting requirements. When your information is no longer needed, we will securely delete or anonymize it.

• Active subscriber data: retained for the duration of your subscription plus 30 days
• Payment records: retained for 7 years as required by Canadian tax law
• Website analytics data: retained for 26 months
• Support communications: retained for 3 years

9. Your Rights Under PIPEDA

Under PIPEDA, you have the right to:

• Access: Request access to the personal information we hold about you
• Correction: Request correction of inaccurate or incomplete personal information
• Withdrawal of consent: Withdraw your consent to our collection, use, or disclosure of your personal information, subject to legal or contractual restrictions
• Complaint: File a complaint with the Office of the Privacy Commissioner of Canada if you believe we have not handled your personal information appropriately

To exercise any of these rights, contact our Privacy Officer at privacy@signalstack.io. We will respond to your request within 30 days, as required by PIPEDA.

10. Cookies and Tracking Technologies

Our websites use cookies and similar technologies to enhance your browsing experience, analyze website traffic, and understand how visitors interact with our content. We use:

• Essential cookies: Required for basic website functionality
• Analytics cookies: Help us understand how visitors use our sites (e.g., Google Analytics)
• Preference cookies: Remember your settings and preferences

You can control cookies through your browser settings. Disabling cookies may affect your ability to use certain features of our websites.

11. Children's Privacy

Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If we become aware that we have collected personal information from a child, we will take steps to delete it promptly.

12. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of material changes by email or by posting a prominent notice on our website at least 30 days before the changes take effect. We encourage you to review this policy periodically.

13. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact our Privacy Officer:

Privacy Officer
SignalStack Media Inc.
181 Bay Street, Suite 1400
Toronto, ON M5J 2T3
Email: privacy@signalstack.io

If you are not satisfied with our response, you may file a complaint with the Office of the Privacy Commissioner of Canada at www.priv.gc.ca.